Travel Content Pro

Travel Content Pro is our end-to-end content marketing service for aspiring travel brands who want to break through the noise and get more revenue from search.

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What is travel content?

People don’t travel to a hotel or tour, they travel to a destination.

Travel Content Pro turns your website into an information hub about your destination, which potentially brings huge amounts of visibility to your offering.

We will identify specific keywords that travelers search for when they’re planning a trip, including the ones your competitors are using, and we will draft quality SEO content to match those keywords.

Too many travel brands rely on paid ads for capturing last minute bookers. We see this as a huge waste, because more than 30% of travel website traffic comes from organic search.

The most successful travel brands use SEO content marketing to position themselves as experts on their destination, which get their website in front of potential bookers, maximizes exposure and converts into new business.

And, best of all, good content can keep delivering results for months, even years, after it’s published.
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What you'll get

Travel Content Pro includes all this cool stuff:

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Expert content

A minimum of 3 monthly SEO posts to make your site an information hub for your destination, updated twice a year

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Deep Dive Analysis

A deep-dive into your existing SEO content efforts, with tailored recommendations for optimizations

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Keyword Research

We'll surface a set of keywords suited to your business and map them to tourist personas

Images + infographics

Custom images and infographics to help build links from around the web

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CTAs

CTA implementation and conversion tracking to grow business at scale

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Reporting + updates

Monthly SEO reporting to keep track of results and build on successes exponentially, with content updates for relevancy every 6 months

Any questions? No worries, just book a free consultation

How much does it cost?

Pricing plans

We offer two different Travel Content Pro plans. The best one for you depends on your needs and in-house writing capacity.

With Starter, you’ll get everything you need to make a splash with your own writing team. This route will help you to start bringing direct traffic to your website while leveraging your own expertise to write content. This is a good plan for bootstrapped entrepreneurs, or those who already have their own writing team in place.

Growth  is for companies that want a bespoke, full-service content strategy that positions them as an authority on their destination. We’ll handle all research, drafting and writing of your content, and you’ll start  bringing in exponential direct website traffic, month-on-month. 

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Starter

Enquire for price

  • Keyword research
  • Content strategy
  • SEO outlines
  • Monthly reporting
Growth

Enquire for price

  • Keyword research
  • Content strategy
  • SEO outlines
  • Monthly reporting
  • Content Production
  • CTAs and conversion tracking
  • Custom images and infographics
  • Targeted content promotion

FAQs

In a nutshell, we identify the areas where your customers are most likely to find you, and then we create best-in-class content to dominate the search engines and increase revenue.

When you order Travel Content Pro, we’ll schedule a preliminary onboarding chat to discuss your goals, priorities and business objectives. We’ll then assess the search market around your products and look at your existing performance to see what’s working, and what’s not.

From this data we create user personas for target market groups, to help us identify the best keywords and inform the tone, style and substance of the content we produce for you.

The next stage is a comprehensive round of keyword research based on your existing results and desired outcomes, and we’ll map keywords to user personas at different stages in the buyer cycle.

Once we deliver your keywords,  we agree on a medium-term content calendar to grow your traffic month-on-month.

If you order our Starter plan, you’ll receive comprehensive SEO outlines for your chosen keywords. These will give you everything you need for you or your in-house writing team tackle your chosen keywords with confidence. You’ll also get a monthly report on how your published content is progressing.

With Growth, our in-house travel content writers will handle every stage of researching, writing and editing best-in-class travel SEO content. You’ll get two rounds of revisions to make sure each piece is up to your standards, and we’ll also implement trackable calls to action (CTAs) to measure how your content is performing,.

No agency worth their salt will give you a definite timeline for SEO content, and if they do, you should be skeptical.

We choose the best keywords for your website based on a range of factors, one of which is their ability to rank quickly. Some topics, however, are harder to crack, and will take longer to start seeing results.

Our minimum contract term is three months, because that’s when we can reasonably expect to start seeing the first significant results from search. SEO is an investment that requires quality and consistency in the long-haul, and it’s well known that once traffic starts to pick up, it can grow exponentially.

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get in touch

Got any questions before you decide?

Let’s schedule a free one-on-one chat to see whether SEO travel content is right for your business.